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How to Host an Open House

Whether you’re a seasoned pro or just dipping your toes into the world of property showings, this resource is designed to elevate your game and leave a lasting impression on potential buyers. From marketing to conversation starters, we’ve got you covered. Let’s turn those open-house doors into opportunities!

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Many of the links below are hosted at RE/MAX University. Please have your MAXCENTER ID and password handy.

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Education

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Technology

  • Open House App from kvCORE iPhone - Android​

  • Maximize the Open House App with a Smart Campaign that sends open house guests a thank you and other follow-up emails. To learn how to review ​Mastering Smart Campaigns Slides

 

Resources - PDFs you can download â€‹

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Digital Marketing - Start your marketing on Wednesday for a weekend open house.  Social media ads created on Friday will have zero impact on your open house attendance. 

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Marketing Flyers - Please do not just print MLS listing pages. Present something more polished and professional to your guests.

  • How to Create a Listing Flyer (opens in RE/MAX University)

  • Canva Templates for Canva Pro Users (paid account) 

  • RTC Agent Services & Marketing can assist with flyers or boosting properties, just ask!

  • Motto Mortgage can also create co-branded flyers with financing and neighborhood info. 

 

Where to Buy Directional Signs

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Safety Tips

  • Park where you are not/cannot be blocked in. If you have to leave in a hurry, you want to be able to drive away without being blocked. 

  • Do not turn your back on visitors - let them go up or downstairs in front of you, not behind you. 

  • When you arrive, plan ahead to learn alternative ways out of the house besides the front door. Again, if you have to rush out, you want a path that cannot be obstructed by the bad guy.

  • Before the open house starts, introduce yourself to the nearby neighbors: "Hi! I am going to open the house next door today. If anyone blocks your driveway, etc., please feel free to come and let me know so we can have them move. Also, I am working alone today, so I appreciate you keeping an eye out for any activity that looks unusual!"

  • Greet people at the door and look them in the eye. People planning bad things are less likely to act if you acknowledge them and look them in the eye. 

  • Always TRUST YOUR GUT!

  • Be aware of your surroundings. 

  • Do not worry about being rude - walk out if you are uncomfortable! 

  • Additional discount on Invisiwear - Discrete jewelry and safety wear

©2025 by RE/MAX Town Center.

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